IIDA — brand assets
===================

Generated from iidalabs.org on every deploy. If this pack and the website
disagree, the website is right — take a fresh copy from iidalabs.org/brand.

  logos/         The lockup, the expansion lockup, and the icon. SVGs carry
                 outlined glyphs and no font dependency, which is why they are
                 the source. Never re-set the wordmark in another face.
  social/        LinkedIn covers (personal 1584x396, company 1128x191), X
                 header, avatar, and post templates.
  deck/          A six-slide 16:9 PowerPoint template.
  link-preview/  The 1200x630 Open Graph image.

Colour
  Paper   #F5F2EA   backgrounds. Warm ivory, never white.
  Ink     #1A1815   text. Warm near-black, never #000.
  Accent  #CC785C   brand. Links, CTAs, emphasis.
  Signal  #FF4000   LIVE STATE ONLY - open roles, active status. Never a CTA,
                    never decorative. This is the rule people break first.

Type
  Bricolage Grotesque 800   display
  Newsreader                body, and one 300 italic accent line per section
  JetBrains Mono            labels, data, buttons

All three typefaces are open-source and free. The full guidelines, including
clear space and the things never to do to the mark, are at iidalabs.org/brand.
